Swansea Council is planning for this year’s event to take place on Sunday, September 18. An early bird entry offer runs until January 31.
Last year’s event marked the 40th edition of this highly popular race that always offers a flat, scenic coastal course.
The event has consistently won awards and the council wants it to continue as a high-quality event, attracting runners of all ages and abilities.
Swansea Council established the run in 1981 and has continued to organise it ever since – embedding it in the city’s annual events programme.
This summer will be the 16th occasion that Admiral has sponsored the event, which as well as the 10k, offers 1k and 3k junior fun runs, along with a 10k wheelchair race and a mascot race.
Council cabinet member Robert Francis-Davies said: “The Admiral Swansea Bay 10k is a landmark in the running calendar and attracts participants from all over the UK.
“It’s an exceptionally popular feature within Swansea’s annual events calendar; it’s fantastic for elite athletes, charity fundraisers and those looking to tackle their personal bests or conquer fitness goals.
“The tremendous Swansea Bay backdrop and flat course help make it a top class event. “Last year’s special anniversary race was a huge success – and we’re confident that the 2022 event will be another big hit.
“We anticipate that demand for places will be high once again this year. We’d therefore encourage anyone interested to enter as soon as possible in order to avoid disappointment - once the race places have gone, they’ve gone!”
Rhian Langham, Admiral’s head of people services, said: “We’re delighted to continue our sponsorship of the Admiral Swansea Bay 10k race and fun runs for the 16th year.
“Supporting events in our local community is very much part of our culture at Admiral, so it’s great to be involved in an event like this, especially after a challenging year.
“I wish all the runners the very best of luck.”
The council’s events team continue to monitor the pandemic situation. The Admiral Swansea Bay 10k will only take place following the relevant regulations and guidance from Welsh Government, Public Health Wales and UK Athletics.
Plans will be reviewed as any new guidance is released and this may involve changes and additional measures to ensure the 2022 event is safe for everyone involved, including the wider local community.
Around 4,000 runners took part in last year’s 10k, running between St Helen’s and Mumbles. The event was voted Best 10k in Wales in the 2019 Running Awards.